For Christmas 2015, Jerusalem Productions commissioned a festive Twitter campaign – @JesusTweetsYou – a humorous feed as if Jesus were responding to various topical seasonal themes; notably the John Lewis advert and the Lord’s Prayer cinema advert controversy.

Using puns aplenty and creating six comedy videos, the feed gained 5,400 followers over its 68-day lifespan, with 2 million impressions and over 10,000 views of the six videos, which can be viewed by clicking here. The campaign was designed and delivered by That Lot.